Zehr and his team decided to power the e-Reader using e-ink, instead of traditional TFT and LCD displays that most of the previous e-Readers had come up with. Soon Amazon told them to start working on an electronic reading device. They thought that Amazon would want to develop an MP3 player or set-top box. Initially, Zehr and his team were not told what product they would be working on. Steve Kessel, the Amazon executive, led the launch of the original Kindle e-reader. Kindle was developed at Lab126, the secret hardware lab that was set up in 2004. Jateen Parekh, a former engineer at set-top box maker ReplayTV was the first employee. ![]() Kessel finally hired Gregg Zehr, former VP of hardware engineering at Palm Computer to lead the Kindle project. Kessel had no prior knowledge of making hardware, so he headed over to Silicon Valley and started meeting hardware experts from Apple and Palm. And when Kessel asked Bezos what his deadline was on developing the first hardware product, Bezos apparently told him, “You are basically already late.” There was fear that if Amazon didn’t push hard in this category, then Apple or Google would. “I want you to proceed as if your goal is to put everyone selling physical books out of a job,” writes Bloomberg Businessweek writer Brad Stone in The Everything Store, a biography of Amazon. Sometime in 2004, Bezos called Kessel into his office and told him to lead the digital efforts “Your job is to kill your own business,” he told him. (Image credit: Jeff Bezos/Twitter)īezos placed his bets on Steve Kessel, who was heading the book category at Amazon at that time. To mark the 10th anniversary of Kindle in 2017, Amazon CEO and founder Jeff Bezos tweeted the image of the original Kindle (left) alongside the Kindle Oasis (right). The challenge, however, was the lack of expertise in developing hardware. Bezos not only wanted to create an e-Reader for long-form reading but wanted publishers to adopt the e-Book format. The idea of a dedicated e-Reader was born. Bezos saw an opportunity in eBooks as the future of bookselling. After a lot of discussions, Bezos decided to focus on being a bookseller in the digital world. He wanted to control the end-to-end customer experience like Apple did. At that time, Apple also had a huge impact on music, something Bezos wanted to replicate in Books. Get notified when authors you love have new releases.In 2004, Bezos thought of a new digital strategy to compete with Apple, which was on the top of the game, thanks to the massive success of iPod. Switch seamlessly from reading your Kindle book to listening to the Audible book, all within the Kindle app. When you’re reading a book, the Kindle app will automatically sync where you left off-along with any bookmarks, highlights, or notes-so you can start reading on one device and pick up where you left off on another. Zoom in on high-definition color images in Kindle books, magazines, comics, and manga. Flip between pages or get a bird’s-eye view of your book with Page Flip-don’t worry, we’ll save your place. Open My Notebook to see all your notes in the same place. Bookmark places you want to revisit, and make highlights and take notes throughout your book. See what percent of the book you’ve read, real page numbers (for most top titles), and how much time you have left in the chapter or book based on your actual reading speed. Simply tap and hold a word to view its definition, or follow links to Google and Wikipedia to get more information. Breeze through words you don’t know and characters you can’t remember with the built-in dictionary, X-Ray, Wikipedia lookup, instant translations, and search within your book. Look up words, people, and places while you read. ![]() Go to the Aa menu in your book to get started. Read comfortably day and night with adjustable brightness and background colors. Customize your text size, font type, margins, text alignment, and orientation (portrait or landscape)-and choose whether to turn pages from left to right or continuously scroll. Explore these reading features in the Kindle app: Turn your phone or tablet into a book with the Kindle app-so you can read anytime, anywhere. ![]() Thousands of books, magazines, comics, and more included with Amazon Prime. ![]() Kindle Unlimited members can enjoy unlimited reading and listening, with the freedom to explore over 1 million titles, thousands of audiobooks, and current magazines. Explore new releases, Amazon Charts best sellers, and titles across genres like romance, science fiction, children’s books, self-help, religion, nonfiction, and more-and try any book with a sample in the app before you buy on Choose from millions of Kindle books (including books with Audible narration), magazines, audiobooks, and comics. The Kindle app puts millions of books, magazines, newspapers, comics, and manga at your fingertips. On the bus, on your break, in your bed-never be without something to read.
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |